Interpolis Preventie
Client: Interpolis
Format: Website
Summary: Interpolis, one of the largest insurance companies in The Netherlands, approached us to develop an interactive concept to help engage their customers about the importance of risk prevention and communicate their key message “Insurance is not the only solution”.
Together with the creative director and copywriter we created a concept based around risk-prevention tips. Already existing content consisted of mostly lengthly articles of advice, clustered into the insurance policy categories such as fire, theft and water damage, etc. We took this content and broke it down into a smaller, actionable “tips”, structured into events and activities, such as going on holiday, cooking and moving house – subjects that customers can more readily relate to.
Role: As well as contributing to the creative concept, I developed the detailed interaction design and helped with the visual design. The project was developed using Agile methodology and my responsibility included itemizing user stories and maintaining the product backlog.
Link: http://www.interpolis.nl/particulier/watals/u_schade_wilt_voorkomen/
A multi-disciplined interactive designer/developer with a passion for creating engaging user-experiences.